Tuesday, January 12, 2010

The Laws of Simplicity

Followers of Color Clarity know that our chief guiding concept is the idea of simplicity: the idea that technology works best when complex processes are made easy to understand.

I hadn't seen many references to this obvious idea, so I was happy to see that a new book has been written on the subject: "The Laws of Simplicity", published by MIT Press. Best of all, a short book.

"In The Laws of Simplicity, John Maeda offers ten laws for balancing simplicity and complexity in business, technology, and design—guidelines for needing less and actually getting more."....."And the features that we do have must be organized (Law 2) in a sensible hierarchy so users aren't distracted by features and functions they don't need."

Great advice all around. We printers aren't rocket scientists, but plenty of the engineers at MIT are. Maybe we should take a page from their book.