Our industry is changing so quickly that almost all discussion turns immediately to technology: the newest widget, the hottest trend, or the most advanced new application. So it is especially refreshing to see that at the latest PODI AppForum-where you'd expect to hear a 100% focus on new technologies-at least one attendant heard a different message.

For Cory Sawatski of Consolidated Graphics, the takeaway was....training!

"I came here basically to see what everybody else was talking about in the digital realm, data management, asset management, data mining, digital print, cross media and that’s all kind of represented here. I’ve seen a number of the speakers so far and one of the areas that seems really intriguingly important that I really haven’t heard so much before is training. I’m hearing everybody talk about train, teach your people"

Check out the video on What They Think. Exotic technology comes and goes, but training your workforce.....that's an advantage that sticks!